Signage and Print are an important part of our day-to-day lives! Imagine a world with no signs on the road, no warning labels on products, and no signs trademarking stores or businesses. Most of us would be lost and confused trying to find our way in a world without direction. It also helps this argument if we pretend you don’t have any damn service on your phone. The fact is, the world needs print and print certainly needs the world! Whether in business or your everyday life, print and signage significantly help to make the world a more informed place. Our print and graphic team at Commercial Graphics Inc. put together some key points on why signage is so crucial to a business.

Cost Efficient Marketing

Dollar, Dollar Bills Y’all! Spending money is never super fun unless it’s on a tropical vacation or a brand new pair of jeans after soiling them. Did we just say that out loud? ….Our bad. You’ll certainly love knowing that large format print is cost-efficient. That’s right, if you’re looking for marketing material that won’t break the bank while living up to the hype then signage is a wonderful solution. In fact, our print and graphic team work together with you to pinpoint the ideal sign solution that fits your goals as well as your wallet.

Lawn Sign on busy intersection advertising Michigan print company

Signage Generates Business Leads

In today’s fast-paced society the visual aspect of signage is key. The average person’s attention span is…. SQUIRREL!  See what I mean?  So in this case, the immediacy of signage is as effective as it gets to communicate your business. For this reason, something like eye-catching signage trademarking the outside of your company can truly help reel in new customers to your door.  At the very least, clients will know they have arrived, which is helpful.

Graduate Lawn sign on busy street corner for 2021 grad

Creates Brand Relevance

Signage helps businesses become relevant in their local community! Things like storefront signage, flag signs, yard signs, or even flying branded underwear in the air all do the trick to create eye-catching promotions for companies as well as events. Your brand relevance and popularity lie within your brand’s consistency to design and color. The more consistent your logo is used the more professional your company will appear within the world of business. Makes sense, right?

Blue open house lawn sign in front of home for sale

Signage Communicates Your Message

You’re open, you have an end-of-the-season sale, you want people to enjoy your restaurant’s outdoor patio, you’re newly renovated. No matter the message Signage helps you communicate it loud and clear. It’s the ideal solution to spread awareness of the local happenings for your companies major events!

Signage lawn sign advertising local Michigan print shop on street corner
Signage is literally everywhere you look from labels to large format print. It plays an important role in our daily lives and creates a competitive edge for any business. Print and signage are an absolute necessity to keep the world spinning and we hope we help you realize the true potential it can create for you.
Commercial Graphics Inc. is here to help with any signage questions you might have! (586)-726-8150
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